You finally realize that you need a good opt-in list. After reading
countless articles and sought expert advices and have read many success
stories of people creating a small fortune with opt-in lists you finally
decide to have one of your own. Then it happens, you think you have
known everything there is to know about opt-in lists and have followed
their advices to the T and you still werent able to make a profit.
In fact, you may be losing money. You maybe hiring writers to help you
out, or there are some expenses incurred, even if you have a big list,
but only a very small percentage actually buys from you, your still
losing profit. Youll realize that after a few months when you see your
statistics and sales figures.
So what could have gone wrong? Why have others succeeded where you have
failed? The most common mistake is that you dived straight right in. You
chose a topic where you think could be quite popular and would earn you
money. This just not the case. Just because you wrote people from the
list doesnt mean they are going to buy instantly.
Here I will offer more advice, for those who have started an opt-in list
and have failed, you can rejuvenate your failed venture. For those who
are starting, here are three quick and easy ways to build a profitable
opt-in list.
1) Get your customers to trust you and your products first. Just
launching your opt-in list would not make you an expert and a believable
seller. Put many articles first before you start an opt-in list. Write
about the topic you know and have started and used for your site. Try to
put forums first to gain knowledge about your customers about their
wants and needs and target those wants and needs.
Join forums from other sites as well. Provide expert advices and
recommendations. When you feel that people trust you already, you will
be able to start your own opt-in list. You can build a base as well with
other forum users. You can ask them to join your list. Friends are
always good customers. Put up a link to your site so that they may be
able to see what you're business is all about.
The certain truth is, the money will only come in when the consumers and
subscribers believe and trust in you. They want a product or service
that could be a good exchange for their money. People are not going to
buy something out of your recommendation if they dont know you.
2) Find a product or service that people want and need. Although it may
not be your forte, if you provide a service and product that you have
researched and learned about well, you can carry it on forward. Invest
your time, effort and money that you could sell as well as the buyers or
subscribers of your opt-in list can use.
While it is true that it is best to sell something that you have
interest in, there are not many people who have the same interest as you
if you decide to sell something that is not entirely popular or
profitable. Do your research well and you would see the profits come in.
Also provide your subscribers with promotional material that they could
actually use and spread around.
3) Make friends with other opt-in list users. This is basically
beneficial especially if it is someone who has already launched a
successful opt-in list. These are people that have the experience in
this venture and experience is still the best teacher. While there are
many articles available for you in the internet to use, there is nothing
like getting a first hand account from someone you trust.
Experienced opt-in list users will be able to tell you what to do and
what not to do because they have gone through it. While different
situations occur for different people, the general concept can still be
very helpful. There are many things to avoid and these people will be
able to tell you which ones.
Building a profitable opt-in list dont just happen overnight. There are
many preparations and effort to do. Opt-in lists are built from scratch,
as your list grows, you should also maintain the quality of your list.
Keep it organized and manageable. Get or hire help if need be, just make
sure that your subscribers are happy and satisfied and they will be
willing to buy from you.
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